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Brain Books: Don't Think of an Elephant

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Tuesday, October 24, 2017 - 1:30pm to 3:30pm

The ALL NEW Don’t Think of an Elephant: Know Your Values and Frame the Debate by George Lakoff (2014). Be sure to get the new edition (2014), not the older edition (2004). Lakoff stresses the importance of “framing” in non-rational persuasion, especially in politics. This new edition has updated examples. Lakoff urges progressives to go beyond the typical laundry list of facts to present a clear moral vision.

This book discussion group is open to all. Iit meets on the fourth Tuesday in Ashland Public Library from 1:30-3:30 pm.